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Home > Solutions > Conversion Metrics

Web Site Conversion Metrics

Any successful E-business is based on helping your target consumers make small decisions that lead to a targeted outcome. AuriQ’s conversion metrics reporting helps you to isolate bottlenecks in this process.

Form Abandonment Tracking
You can easily rate and track the success of forms - membership, credit applications, customer profiles, etc. You can monitor drop off points, test sequences of questions or other profiles to help you increase your business conversion rates.

Browser Movement Tracking
As your prospects navigate your site,  capture their response to your content based on their individual browser movements within each session. Easily evaluate which pages are being passively scanned and which pages are actively engaging your prospects. Precision metrics reporting targets high value content and isolates pages that are not effectively delivering your message. Based on user defined metrics (top view, 25% view, 50% view, full reading) you can fine-tune your message and increase the performance of your e-business.

AuriQ’s precision metrics reporting helps you to bring the high level views --- site statistical reporting like page views and time spent on the site --- into clearer view using your consumers actual responses --- active browser movement and response to forms. This coupled with ROI event tracking to measure key business conversion metrics and Pathtrace Analysis to isolate high and low performing links in your sites create the ideal environment to help you manage your e-business.

 
 
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